Louis Vuitton's utilization of canvas, particularly exemplified by the iconic Monogram Canvas, serves as a testament to the brand's innovative response to the challenges of counterfeiting while also encapsulating a rich history of craftsmanship and design. The story begins with George Vuitton, the son of Louis Vuitton, who ingeniously devised the Monogram Canvas in 1896, driven by a pressing need to safeguard the brand's designs from imitators.